I struggle to endorse a campaign that uses incorrect grammar:
“Less stench… less water pollution… less slaughterhouses”? I know: the ad would lack the impact of parallelism if the text were corrected to read, “Less stench… less water pollution… fewer slaughterhouses.” And “Vote Yes for LESS…” has a nice rhyme to help voters remember which way to vote.
But for those of you still treating language as a logical, rule-based enterprise, remember: use fewer to describe decreasing quantities of things we can count, like slaughterhouses, pigs, and votes; use less to refer to declining amounts of things we can’t count, like sewage, pork, and enthusiasm.
No such problem presents itself in the English language when we discuss actual or desired increases: we can speak of more countable things and more non-countable things without any grammatical hitch. More pigs, more pork, more trucks, more traffic, more workers, more economic activity, more lawyers, more litigation….
The ungrammatical Smart Growth Sioux Falls now has less chance of stopping Wholestone Farms from building a big slaughterhouse in Sioux Falls. Last week Wholestone cut the ribbon in front of its new butcher shop—mundanely christened “The Butcher Shop“—and plans to start chopping up piggies at the site today. By starting operations today, Wholestone will exempt itself from SGSF’s proposed moratorium on new slaughterhouses.
The Butcher Shop appears to be operating with proper permits in effect. After a problematic ruling that rescinded the permits the City of Sioux Falls issued to Wholestone, Circuit Judge Sandra Hoglund Hanson apparently rescinded her rescindment and said the court can only rescind said permits after a full trial, which won’t happen until after the election and which will not result in victory for the slaughterhouse opponents as they cannot legally use an initiated ordinance passed by voters in November to negate permits legally issued in October.