The South Dakota Newspaper Association renamed itself the South Dakota NewsMedia Association last month, because (a) who uses paper anymore? and (b) some of the best news coverage in the state is coming from digital-only outfits like South Dakota Searchlight, South Dakota News Watch, Aberdeen Insider, and Sioux Falls Live:
The name change coincides with the association’s recent decision to expand its membership ranks to include not only newspapers but other types of news media organizations that have started the past few years including certain digital-only news outlets.
The new name also reflects trends occurring among community newspapers.
“The printed newspaper remains the bread-and-butter product in our communities, but newspapers large and small today are delivering news, information and advertising on many different media platforms,” [SDNA President Kristi] Hine said. “It’s about meeting the expectations and news consumption habits of our readers and customers” [South Dakota NewsMedia Association, press release, 2023.10.11].