When he tries to talk about policy, former Republican legislator David Novstrup mostly mumbles ineffectively. But when he sticks to his core competency, operating go-karts (and soon, bumper cars!), David Novstrup sounds not only sensible but even a little Democratic:
Details about an indoor entertainment center called Allevity Entertainment have been released.
The 20,000-square-foot building in a commercial development north of Aberdeen Mall will feature six attractions when it opens later this year:
- Laser tag.
- Four miniature bowling lanes.
- Around 40 arcade games.
- An augmented rock climbing wall.
- Bumper cars.
- And a Ballocity play center that will include a climbing tunnel, slide, ball fountain and ball drop bucket.
Visitors will be greeted by glass walls that show just a glimpse of what’s behind — enough to keep first-timers interested. That transparent theme will continue throughout the building, said David Novstrup, one of the owners. The goal is to make everything accessible and inclusive, he said [Erin Ballard, “Allevity Will Bring Laser Tag, Bumper Cars to Aberdeen,” Aberdeen American News, 2019.04.17].
Or maybe David’s just trying to sell more bumper car tickets. But hey, where political aspirations fail, it’s nice to see capitalist urges lead David to the proper moral language.
Some people think we’re in the go-kart business. We’re not. We’re in the family entertainment business [Al Novstrup, in Ballard, 2019.04.17].
That’s probably a marketing line Al picked up while he was skipping Session to attend his go-kart industry convention—er, Family Entertainment Center Summit—in Texas in January. But we might need to ask how serving beer at their new bumper-car palace will fit the “family” entertainment branding.